It starts with a conversation.

Our process always starts with a conversation. You talk and we listen. We ask questions. We poke, prod, and inquire. Each and every project we tackle is unique and requires a Creative Solution. Our methods and process are always evolving to suit the needs of our clients, but in each case, our process remains the same. Below is a sample of our web design & development process.

Processes we use for our Services

 

Branding Strategy & Identity Process

Branding connects a company its community, clients and industry. In the modern landscape that is digitally-led, strategies that bring human interactions to technology have never been more important. No two brands are the same. Our approach to any two projects is built on a unique strategy to get results and a qualified return for our clients. Our team of industry-specialist make it happen.

  • Discovery

    This is the most important part of our process. We want to get to know you. We want to get to know your brand and it's emotion. Our team will schedule a meeting with you either at your office or ours, and we'll begin the discovery process by asking you questions. All of our initial discovery sessions are complimentary and allow us to properly quote or estimate your Branding project.

  • Strategy

    After the initial discovery session(s) are finalized (and we may need more than one discovery session), we will come together as a team to first understand your brand (new or existing) through research, second to partner with your team to position and plan your brand goals, identity, emotion & ambition, and third to create a strategy that makes it happen.

  • Creative

    Branding is a creative process that turns a name; your name into a personality & emotion, and a static idea into a living thing. Our work stands out and builds category leaders because we focus on what’s happening in culture.

  • Content

    We create original content that’s worthy of your brand, engaging audiences with creative assets, writing, and other categories from our digital design agency.

  • Development

    Our development process is a crucial part of our overall creativity, contributing to your brand and platforms with meaningful and resounding creativity. Our development process brings all of the research, collaboration, and teamwork into a final product. This includes assets and supporting items.

  • Evolve

    Adaption is key to building your brand that continues to lead in your specific industry category. Our team creates your branding & identity for longevity, and we are here for you every step of the way. Your brand is ever evolving, as you, your company and industry evolve we have the team and the tools to help keep your brand at the forefront.

Design First Approach

The core of all of our solutions is approached from a design first methodology. We believe first impressions are everything. Our customers are in constant stimulus and if we aren't able to engage them with a visually stunning, innovative and smart, yet simple experience, they will move on to the next big thing.

Custom Development Solutions

We don't believe in the cookie cutter approach to any of our solutions. We always deliver solutions that are custom engineered around our client's needs, business processes, and simplify their digital workflows.

  • Discovery

    We always start our website UI / UX process with an initial discovery meeting. This is super important to understand your existing branding & identity and to begin your new project. Our initial consultations are always complimentary. During the initial discovery session, we'll get to know your tastes and likes, and discuss our process with you. Once all is confirmed, we'll supply an initial estimate/quote. During this time, we will also discuss your hosting options. At this time we will also set up the project schedule using our project management tool.

  • Digital and User Experience Strategy

    We create a simple but strong strategy that details clear brand & design goals. We will investigate your industry and your competitors, and create a plan that is modern but is user-centric, forward thinking and future proof.

  • Creative Design

    We utilize an amazing wireframing tool for lo-fidelity and hi-fidelity prototyping through to production. Our UX / UI design process is focused on the customer experience ensuring that every interaction reflects your brand and delivers greater value.

    We spend a great deal of time creating your custom website design. We feel it is important to make sure before we start developing your website, that you are completely satisfied with the overall site design. At a minimum, we will design your custom Home Page in desktop / tablet / mobile view.

  • Development

    After your website's page designs have been approved and content has been received, we will start on the development and coding of your new website. We only utilize the latest modern framework and ensure that W3C standards are met. During each stage of the development process, we will ensure that we are testing, and re-testing your websites responsive design on all major devices. Furthermore, we will integrate all modern organic SEO standards.

  • Search Engine Optimization

    We spend a great deal of time making sure your website is Search Engine Optimized (SEO). From Schema Markup to Google Page Speed insights, we ensure your new website is fully optimized for amazing organic search. Furthermore, we create each page on your website semantically and properly organized for accessibility and www standards.

  • Go Live

    Right before Go-Live, we will ensure all pages are proofed and tested on all devices and integrate your staging website into a production-ready environment. Our team will finalize the hosting solution integration and test all necessary workflows. Furthermore, we will integrate all post-go-live Search Engine integrations (i.e. Google Analytics, Bing, etc.)

    When we partner with you, our commitment is for the long term. From UX enhancements, to design updates and bug fixes, we continue the relationship long after launch. The work is never done.

    Typically all of our website plans include training for your team. We want to ensure you feel confident and know how to use your new website's administration area.

  • Post Site Launch Support

    Your site is now live! Awesome. But...don't fall into the trap of not keeping your website updated. Your new website needs to always look new and fresh, which can be achieved by adding new content, images and more. We develop all of our websites to ensure that our clients have the tools necessary to make updates on their own. However, if you and your team don't have the time to update, we offer a variety of Customer Support Plans available. 

    Lastly, because of how fast technology and systems are moving on the modern web, we encourage you to refresh the look and feel of your website every 2-3 years.

Our eCommerce Process

Every eCommerce experience that we create is built on a unique strategy that details a brand and the company's future. Our team of category specialist, thinkers, and makers work to drive commerce through platforms that express & support brand culture. We understand that if your business wants to expand to sell your products online, your business hinges directly on the fluidity and functionality of your website. We focus on creating an easy to use and innovative user interface, that will attract new customers. Our eCommerce solutions allow for product management and direct connection to your current shipping solution. From the industry standard Shopify to custom solutions we will figure out the best way to take your business to new heights!

Our team utilizes two eCommerce platforms - Shopify & AlpineCMS. The goal with every eCommerce website we develop is to ensure you see an increase in sales! 

  • Discovery

    We always start our website UI / UX process with an initial discovery meeting. This is super important to understand your existing branding & identity and to begin your new project. Our initial consultations are always complimentary. During the initial discovery session, we'll get to know your tastes and likes, and discuss our process with you. Once all is confirmed, we'll supply an initial estimate / quote. During this time, we will also discuss your hosting options. At this time we will also set up the project schedule using our super handy and organized project management tool.

  • Digital and User Experience Strategy

    We create a simple but strong strategy that details clear brand & design goals. We will investigate your industry and your competitors, and create a plan that is modern but is user-centric, forward thinking and future proof. When it comes to eCommerce, we begin with an authentic, experience-led approach to helping your brand connect with people.

  • Creative Design

    Our eCommerce platforms are rooted in brand and digital strategies that drive e-commerce through culture and storytelling. Our focus on creating a more human ‘path to purchase’ provides an honest base for our experiences that drive results.

    We utilize an amazing wireframing tool for lo-fidelity and hi-fidelity prototyping through to production. Our UX / UI design process is focused on the customer experience ensuring that every interaction reflects your brand and delivers greater value.

    The function of development isn’t simply to ‘make things work’. We design alongside development, resulting in a better user experience, which is at the forefront of our ambition in everything we create.

  • Development

    After your website page designs have been approved and content has been received, we will start on the development and coding of your new website. We only utilize the latest modern framework and ensure that W3C standards are met. During each stage of the development process, we will ensure that we are testing, and re-testing your websites responsive design on all major devices. Furthermore, we will integrate all modern organic SEO standards.

  • Search Engine Optimization

    We spend a great deal of time making sure your website is Search Engine Optimized (SEO). From Schema Markup to Google Page Speed insights, we ensure your new website is fully optimized for amazing organic search. Furthermore, we create each page on your website semantically and properly organized for accessibility and www standards.

  • Go Live

    Right before Go-Live, we will ensure all pages are proofed and tested on all devices and integrate your staging website into a production-ready environment. Our team will finalize the hosting solution integration and test all necessary workflows. Furthermore, we will integrate all post-go-live Search Engine integrations (i.e. Google Analytics, Bing, etc.)

    When we partner with you, we team up for the long term. From UX enhancements, to design updates and bug fixes, we continue the relationship long after launch. The work is never done.

    Typically all of our website plans include training for your team. We want to ensure you feel confident and know how to use your new website's administration area.

  • Post Site Launch Support

    Your site is now live! Awesome. But...don't fall into the trap of not keeping your website updated. Your new website needs to always look new and fresh, which can be achieved by new content, images and more. We develop all of our websites to ensure that our clients have the tools necessary to make updates on their own. However, if you and your team doesn't have the time to update, we offer a variety of Customer Support Plans available.

    Lastly, because of how fast technology and systems are moving on the modern web, we encourage you to refresh the look and feel of your website every 2-3 years.

Digital Strategy & Discovery

Before we define any approach, we need to define your brands overall goal. We then dive in and provide a full analysis of content, search engine keywords, competitor analysis, proper channels to engage in, and outline the proper plan to achieve these goals.

Integrated Marketing

Our approach to delivering digital multi-channel solutions stem from an understanding of what digital optimal channels will most deliver on your return on investment.

...more info coming soon